Chris Lytle Sales Tip: The frustrated CEO complained to me. "After reading your book, I find I have a very low tolerance level for salespeople who don't approach me at a higher level. There's too much 'fluff' and not enough getting to the point. Insurance people are the worst. All they want to do is give me quotes, without giving me any ideas." Whether they've read The Accidental Salesperson or not, each customer has an internal "Chart" or grading system for ranking salespeople. What will you do today to add value to the lives of the people you are trying to sell to?
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Chris Lytle Sales Meeting Tip: The very best meetings with prospects are two-way exchanges of information. Getting people involved in a sales conversation is a lot different than making a sales pitch. "Don't spend hours ...Read More
I once interviewed 40-plus clients of a major Canadian corporation. "What does good look like in a written proposal?" I asked. The consensus was that conciseness is good. "Edit and summarize," they said. "Cut to the chase"...Read More
Chris Lytle Proposal Writing Tip: I once interviewed 40-plus clients of a major Canadian corporation. "What does good look like in a written proposal?" I asked. The consensus was that conciseness is good. "Edit and ...Read More
Chris Lytle's Sales Tip: Does this sound like any sales operation you've worked for? "When generals are weak and lack authority, instructions are not clear, officers and soldiers lack consistency, and they form battle ...Read More
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Chris Lytle Tip: Want something to strive for? According to the US Census, the lower limit of the top 5% of household income is $150,499. At the top of that 5% are the super rich, but getting into the "lower upper class" ...Read More