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Let's not use euphemisms for conduct unbecoming a president

By Robert B. Reich, Tribune Content Agency on

Now that Donald Trump has been president for almost a year, it's time the media call his behavior what it is rather than try to normalize it. Here are the six most misleading media euphemisms for conduct unbecoming a president.

1. Calling Trump's tweets "presidential "statements" or "press releases."

Wrong. Trump's tweets are mostly rants off the top of his head -- many of them wild, inconsistent, rude, crude and bizarre.

Normal presidential statements are products of careful thought. Advisers weigh in. Consequences are considered. Alternatives are deliberated. Which is why such statements are considered important indicators of public policy, domestically and internationally.

Trump's tweet storms are relevant only to judging his mood on a particular day at a particular time.

2. Referring to Mar-A-Lago as "the Winter White House."

Rubbish. Unlike the White House and Camp David, the traditional presidential retreat, both of which are owned by taxpayers, Mar-a-Lago is a profit-making business owned by Trump. The White House is open for public tours; Mar-a-Lago is open only to members who can pay $200,000 to join.

Along with the other Trump resort properties that he visits regularly, Mar-a-Lago constitutes a massive conflict of interest. Every visit promotes the Trump resort brand, adding directly to Trump's wealth.

Normal presidents don't make money off the presidency. Trump's resorts should be called what they are -- Trump's businesses.

3. Calling his lies "false claims" or "comments that have proved to be inaccurate."

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