ArcaMax offers four different categories of advertising:
- Email newsletter sponsorships
- Solo email list rental
- Website display
- Co-registration
Please submit a business development inquiry here to discuss other types of opportunities.
Advertising
Every day, we send more than 3 million email newsletters (also known as ezines) to our subscribers. Our readers regularly check their email inboxes for ArcaMax newsletters. It's content they have requested and read daily. For your convenience, we provide two different types of newsletter inventory, text-based editorial and cartoons.
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Editorial Newsletters
Our editorial titles offer top-quality syndicated features from the best content sources
online, including King Features, UPI, uclick (Universal Press Syndicate), Tribune Media,
and the Washington Post Writers Group. You can associate your ad with premium content
that our subscribers read faithfully on a daily basis.
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Comics and Cartoons
Each day, we offer more than 75 popular cartoon features by email, such as Garfield,
Dilbert, Zits, Blondie, Beetle Bailey. This format is especially effective because
cartoon readers MUST enable images to see the content!
Unlike most others online, we rely on text advertising in our newsletter ad placements. After extensive testing and literally billions of emails, this format has proven to be the most responsive for many advertisers.
Our experience shows that “banner blindness” is most significant in daily email newsletters, where the readers see the same layout everyday and very quickly learn to focus on the content and not the ads. They simply don’t click on newsletter banners as well. By presenting your offer in a tasteful text format, our readers are much more likely to consider it and respond favorably.
Online tracking is available.
Many of our content newsletter readers also receive third party solo email campaigns. As a result, a standalone campaign to our readers can be very effective. Our email is recognized and trusted. Because our readers do receive content email they value from us, our sponsored email has a better chance to capture their attention in a favorable frame of mind.
Highlights include:
- Online tracking
- A-B testing services
- Targeting by DMA or zip code
Consumer offers are ideal for the ArcaMax reader base. Here are categories that are particularly relevant:
More information is available here
The ArcaMax website is growing rapidly, gaining thousands of new readers each month. We regularly add new features, which serves to increase both our new organic and repeat subscriber traffic. Because our premium content is so widely enjoyed, you can feel proud associating your advertising with first class content on ArcaMax.com.
ArcaMax.com web traffic for the past year
We offer the following popular banner sizes, in several different configurations depending upon the web page:
Top of Page Leaderboard (728x90)
Top Right-Column Skyscraper (160x600)
Top of Page Leaderboard (728x90)
Top Right-Column Super Rectangle (300x600)
Top of Page Leaderboard (728x90)
Top Right-Column Medium Rectangle “A” (300x250)
Middle Right-Column Medium Rectangle “B” (300x250)
Top of Page Leaderboard (728x90)
Comics Page Medium Rectangle “C” (300x250)
Specifications
- Ads may be targeted to all users or by country, state or DMA.
- Frequency capping is available to optimize click-through rates.
Online tracking is available.
Please click here for our current website advertising rates and specifications.
Every day, thousands of readers confirm a subscription to one of our email newsletters. ArcaMax newsletter titles range from humor to inspiration - something for everyone!
After subscribers click a link to confirm their subscription, they are shown a number of opt-in co-registration offers. When subscribers select your offer, we collect and provide their information to you.
You can be confident about the quality of this traffic, because our double opt-in process has already removed non-deliverable and non-responsive addresses. This approach is ideal for building your company's email file, a requirement for online marketing success.
Sample Layout:
Co-Registration Specifications
- 120 x 60
- jpeg or gif (static or animated)
- 20k max file size
- 130 characters of text
- Offers may be targeted to all users or by country, state or DMA.
- Leads available in real-time or by daily batch.
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About ArcaMax
ArcaMax is the leader in syndicated consumer content by email. The company has grown steadily since launching in 2004 and has been recognized three times in the prestigious Inc. 5000.
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