For information about Co-Branded Newsletters, click here.
ArcaMax offers five different categories of advertising:
Please submit a business development inquiry here to discuss other types of opportunities.
Every day, we send more than 3 million email newsletters (also known as ezines) to our subscribers. Our readers regularly check their email inboxes for ArcaMax newsletters. It's content they have requested and read daily. For your convenience, we provide two different types of newsletter inventory, text-based editorial and cartoons.
Our editorial titles offer top-quality syndicated features from the best content sources
online, including King Features, UPI, uclick (Universal Press Syndicate), Tribune Media,
and the Washington Post Writers Group. You can associate your ad with premium content
that our subscribers read faithfully on a daily basis.
Each day, we offer more than 75 popular cartoon features by email, such as Garfield,
Dilbert, Zits, Blondie, Beetle Bailey. This format is especially effective because
cartoon readers MUST enable images to see the content!
Unlike most others online, we rely on text advertising in our newsletter ad placements. After extensive testing and literally billions of emails, this format has proven to be the most responsive for many advertisers.
Our experience shows that “banner blindness” is most significant in daily email newsletters, where the readers see the same layout everyday and very quickly learn to focus on the content and not the ads. They simply don’t click on newsletter banners as well. By presenting your offer in a tasteful text format, our readers are much more likely to consider it and respond favorably.
Online tracking is available.
Many of our content newsletter readers also receive third party solo email campaigns. As a result, a standalone campaign to our readers can be very effective. Our email is recognized and trusted. Because our readers do receive content email they value from us, our sponsored email has a better chance to capture their attention in a favorable frame of mind.
Highlights include:
Since 1999, ArcaMax.com has grown to become one of the premier content sites on the internet.
As you visit our site, you'll come across hundreds of well-branded, nationally-known syndicated features that run the gamut from popular comic strips (including Garfield, Peanuts and Dilbert), to popular social and political columnists, to financial, home and lifestyle features and videos.
New for 2015 was the availability of four distinct Native Advertising slots (see details below). This cutting-edge, textually-focused unit may help your campaign effectively reach an entirely new audience, as opposed to traditional display banners.
So... our quality content PLUS an attractive, modern website design and layout provides a better user experience for our readers, as well as superior results for our advertisers.
ArcaMax desktop and tablet-viewed website pages contain only TWO Display Ad Slots, and both are “above-the-fold” (see details below); this improves viewability for your ad and helps fight against the “ad blindness” suffered on so many other websites. ArcaMax Mobile (Smartphone) pages have differing ad slots, depending upon content type (see details below).
Your ArcaMax.com display campaign may be targeted to DESKTOP, TABLET and/or MOBILE users.
Want to know a little more about our audience? You can find a good overview of our user demographic profile in our Quantcast Analysis: https://www.quantcast.com/arcamax.com
Now, please read on carefully for the complete picture on our new placement options!
Please click here for our current website advertising rates and specifications.
If you market your goods or services online, you likely have a strategy in place to stay in touch with your clients via email--perhaps with seasonal promotional info, or with regular site or product updates. Co-registration with ArcaMax can be a great way to help build your email list! (Note: to get maximum benefit out of an ArcaMax "coreg" campaign, you must already have either an in-house or 3rd-party autoresponder system in place).
Here's our coreg process:
User sees an offer for one of our newsletters, either on arcamax.com, or one of our partners' sites.
User submits their email address to request a subscription.
Our 3rd-party validation service confirms the email is live and deliverable.
Our server sends a confirmation email.
User confirms their request and sees our coreg page.
Here’s an example of the web form on our own site to request our "Business" newsletter:
Here's what the "Business News" confirmation email looks like:
When the user clicks the link to confirm their subscription, their browser opens to our coreg offer page. Desktop, tablet and mobile users each reach a page configured for their particular device type.
New for 2017 is a much more user-friendly coreg experience, where the user only sees ONE
coreg offer at a time--your offer will be present in the offer rotation--and selects either "Yes" or "No" based
upon their level of interest.
(Note: there is never any form or type of incentivization in our coreg process).
This is how our coreg offers are displayed:
When our user selects “Yes” for your offer we process the lead and deliver it to you, either as a realtime data “post” or “get” or as an item in a daily batch emailed .CSV file. In addition, we are able to send out an initial autoresponder on your behalf with a link to any page you'd like to direct the user to (this link may be pre-popped with user email address). A basic coreg lead consists of the user’s email address, plus IP and timestamp (if requested), The price? Just $0.25 per lead, with an initial test campaign of 1,500 leads (add just $0.05 per lead if you'd like us to send the autoresponder).
If you need additional data points, first and last names, postal address, birthdate/age, gender and phone number are all available. These fields are collected on forms displayed on our coreg offer page, which will also include any required verbiage (including TCPA disclosure, for telephone leads). Pricing will vary depending upon which fields are desired, and I'll be happy to provide a quote upon request.
Next Steps?
Please get in touch to discuss YOUR campaign!
Charles Strauss, Online Advertising Manager
charles@arcamax.net – 757.596.9730 ext. 208 – Skype: cstraussarcamax
Please click here for our current Co-Registration rates and specifications.
ArcaMax has partnered with Carney Direct to provide offline list rental opportunities. Carney Direct has served marketers since 1991 by providing hands-on, individual attention and delivering maximum ROI.
Click here to review the ArcaMax offline data profile analysis. Carney Direct can be reached at 1-800-240-3349 or 1-949-581-5100.
ArcaMax is the leader in syndicated consumer content by email. The company has grown steadily since launching in 2004 and has been recognized three times in the prestigious Inc. 5000.
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