Home & Leisure

Study: Don't buy small pizzas and here's why

Susan Selasky, Detroit Free Press on

Published in Variety Menu

Think again before you order a small pizza. The folks at Groupon analyzed data from 230 plain, specialty (think meat lover's and Hawaiian) and one-topping pizzas from six national chains to find the best value.

Their conclusion is that you should "never, ever, buy the small pizza."

Buying a large pizza is a better value and cheaper price than buying a small.

They calculated the surface area of the standard diameter of pizza measurement to determine the best price. Pizza prices from six of the largest national pizza places -- Domino's, Pizza Hut, Papa John's, Casey's, Papa Murphy's and Little Caesars -- were factored in. The average price for 2-3 slices of a 14-inch pizza came out to about $5 per person.

Groupon, an eCommerce business that offers deals on a variety of things to do, restaurants, travel and products, gave huge kudos to Detroit's hometown local pizza chain Little Caesars for having just one size, a 14-inch pizza. They singled out Little Caesars calling them "...far and away the most cost-effective pizza chain out there."

Here are some key findings gleaned from Groupon's pizza survey:

A 16-inch pizza is actually two-and-a-half times more food than a 10-inch pizza. Price-wise, instead of spending $19.23, you'd be spending $32.76 on average on the small pizzas to equal the large. That's a price increase of 70% for the same amount of pizza.

The average price per square inch for a 10-inch pizza was $0.16 versus $0.096 for a 16-inch pizza.

It's better to split toppings across larger pizzas rather than ordering multiple small pizzas: an extra large pizza only costs about $4.50 per person, but a small will run you an average of $8 per person.


On average, 2-3 slices of a 14-inch pizza costs about $5. But that same serving size from a 10-inch pizza costs about $8.

Papa John's was the most expensive, compared to its pizza peers, but it had the steepest drop from their smallest pie to their largest. A small went from $8.70 per person to $5.83 per person for an extra large -- a 32.9% discount.

The average calories-per-slice across the 230 pizzas was 305.19 calories.

You can check out Groupon's report at

(c)2019 Detroit Free Press

Visit the Detroit Free Press at

Distributed by Tribune Content Agency, LLC.



blog comments powered by Disqus

Social Connections


Wumo Fort Knox Ginger Meggs Dilbert Ask Shagg Get Fuzzy