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Gen Z is in the real estate business -- and has thoughts on its future

Patrick Blennerhassett, Las Vegas Review-Journal on

Published in Home and Consumer News

“I think the whole idea of work-life balance has changed a lot,” she said. “My generation, we don’t want to be locked into the 9 to 5, we want to have that flexibility and work on the weekends, or work at 8 p.m. and then start later that day, and I think our work will have to accommodate that more moving forward.”

And when it comes to buying homes themselves, Gen Z appears to have gotten a slight jump on homeownership compared to millennials, according to Redfin data. In 2022, a third of 25-year-olds owned homes, compared to 28 percent of millennials when they were 25.

Khloe Hammond, a 22-year-old real estate agent with Platinum Real Estate, said every year their generation will have more buying power and become a bigger piece of the homebuying demographic.

“I definitely see younger Realtors using technology to their advantage as well,” she said. “For things like marketing, and free marketing like TikTok, Instagram and YouTube shorts rather than having to pay to get their names out there, a lot of it is free and available if you know how to use it.”

Hammond, who is mentoring under the guidance of Cami Lincowski, who works with professional athletes in the Las Vegas Valley, said there is most definitely an old school, human element to real estate that is not going anywhere anytime soon.

 

“It is still really important to have that face-to-face element in the business, and I still don’t think anything beats actually walking through a house, photos are great, but actually seeing the house and getting the feel for it, I don’t think that part of it will ever go away.”

All four agents said they have been able to work with some great mentors within the game, and Cornejo said one of the things he’s learned from being around Merri Perry with Realty One Group, who is currently president of Las Vegas Realtors, is that the industry is more than just making money and selling homes, and the future of real estate needs to be a sustainable one, which is very important to Gen Z.

“Being involved in the community is very important, you want to support your community,” he said. “And one place I would like to see us take another step is more affordable housing for people and allowing more people to obtain the dream of home ownership. I want to help take real estate in that direction.”


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