Tech Videos / Science & Technology

Brightroll Launches Mobile Video Real-Time Bidding Platform

Last month, BrightRoll, the big video advertising services company announced the launch of a real-time bidding exchange for mobile video, the industry's first the company said. Earlier this month that BRX Video Summit, we spoke with BrightRoll Exchange GM Dan Mosher about the opportunties around mobile. Separately, we interviewed BrightRoll CEO Tod Sacerdoti who told us that mobile video will comprise half of his company's revenue in 12 months.