"Trump campaigned on making America great again, including creating more jobs for working class Americans. And he's done a good job until now," said Toby Nicole White, chief operating officer of the group, known as CAPS. "But his latest immigration plan sells this generation of working class Americans out ... . CAPS is calling on the president to stick to his campaign promises. Put Americans first."
Some advocacy groups say it's been tough to lobby against Trump's proposal because it's only a framework, not legislation. Others don't want to publicly criticize the president.
NumbersUSA isn't targeting him in its television ads. Instead, the group is focused on pushing for the end of what it calls chain migration, immigrants who have been sponsored for residency by family members. It began a six-figure nationwide ad campaign in December and later expanded it to Florida, Indiana, Michigan, Montana, Ohio, Pennsylvania, West Virginia and Wisconsin.
Chris Chmielenski, NumbersUSA's director of content and activism, said the initial message was about the White House proposal but it has shifted back to proposals it supports.
Several other groups, including Heritage Action and Americans for Limited Government, have sent out statements opposing the plan. They did not respond to requests for comment.
Tom Davis, a former longtime Republican congressman from Virginia, said the group's lobbying is understandable –– as is the president's attempt to bargain.
"They have a strong belief and certainly Trump was on their side on most of this stuff, that doesn't mean he can't compromise," he said. "They have their bent and he has his. They don't want a deal, they don't want any deal."
(Lesley Clark and Franco Ordonez contributed to this report.)
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