The moral movement against violence is gaining steam
For years, big corporations had welcomed the opportunity to accumulate more customers by giving discounts to NRA members. Yet in the aftermath of the shootings in Parkland, Florida, and the activism of high school students, corporations are bailing out of their deals with the NRA.
As we've seen with the corporate firings of sleazebag movie moguls and predatory television personalities, nothing concentrates the minds of CEOs like a moral protest that's gaining traction.
Since Donald Trump became president, the NRA has behaved like a subsidiary of the alt-right. At last week's Conservative Political Action Conference, NRA president Wayne LaPierre cloaked his pro-gun address in paranoia about a "tidal wave" of "European-style socialists bearing down upon us," telling his audience "you should be frightened."
Most Americans know this kind of talk is bonkers. Not incidentally, most Americans also want gun controls. Ninety-seven percent support universal background checks, and 70 percent favor registering all guns with the police.
Preventing gun violence is coming to be seen less as an issue of "gun rights" and more about public morality. "Are we prepared to say that such violence visited on our children year after year after year is somehow the price of our freedom?" President Obama asked in 2012 after 20 first-graders were massacred at the Sandy Hook Elementary School.
Obama got nowhere, of course, but now change seems to be in the air. Why? I think Trump deserves some credit.
Trump's response to the slayings in Parkland has been to urge schools to arm teachers. It's a proposal that's not only wrongheaded -- more than 30 studies have shown that additional guns increase gun violence and homicides -- but profoundly immoral.
If the only way to control gun violence is for all Americans to arm themselves, we would all be living in a Darwinist hell.
The moral void of Trump has been a catastrophe for America in many ways, but it's contributing to a backlash against the systemic abuses of power on which so much of the violence in American life is founded.
The Parkland students are insisting that adults stand up to the immorality of the NRA. Corporations are responding. So are politicians. "We get out there and make sure everybody knows how much money their politician took from the NRA," said David Hogg, one of the students.