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GM to Uber drivers: Would you like a Bolt? Here's a deal for you

By Jamie L. LaReau, Detroit Free Press on

Published in Automotive News

DETROIT - General Motors is partnering with Uber to put more people into electric vehicles.

GM said Tuesday it is offering the ride-sharing company's drivers a discount on the purchase of a new Chevrolet Bolt.

The drivers will get employee pricing on the Bolt and 20% off on Bolt charging accessories.

This is yet another step GM is taking to promote EV adoption as it moves toward an all-electric future. GM has said it will launch at least 20 EVs by 2023 and it envisions a future of zero crashes, zero emissions and zero congestion.

"Improving access to EVs for on-demand service providers can help reduce overall tailpipe emissions in cities across the country and help accelerate widespread EV adoption," said Sigal Cordeiro, GM executive director of sales and marketing for global innovation. "Our collaboration with Uber will facilitate drivers' switch to an EV."

The employee discount is available for current eligible Uber drivers in the United States and Canada, GM said.

 

The Bolt starts at $37,495, including the delivery charge. That means with the employee discount the average Uber driver could see a savings of $2,500-$2,900 off the suggested retail price, depending on the plan chosen, GM spokeswoman Maureen Bender said.

The 20% discount on Bolt EV accessories includes at-home charging equipment, GM said.

Also, starting in Los Angeles and Denver, well-qualified drivers with Uber Diamond-tier status will be eligible for special financing through a pilot program with GM Financial.

"This is a key opportunity to grow Chevrolet's EV business through a program that matches our expertise and strength with a ride-share platform that brings its own scale and reach," said Steve Majoros, vice president of Chevrolet Marketing.

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