Meet the producer bringing Hallmark romance to Tampa Bay movie sets

Paul Guzzo, Tampa Bay Times on

Published in Entertainment News

DUNEDIN, Fla. ― Asked if she is a romantic, Elayne Schneiderman Schmidt stoically replied, “I guess.”

But when asked about her husband, Schmidt’s business-like demeanor softened.

“He is the man of my dreams,” the 64-year-old Citrus County resident said.

They met via online dating, he promised on their first date that he was going to marry her, and they wed eight weeks later to the day.

“I am romantic,” Schmidt then said more definitively.

Schmidt is bringing that romance to Tampa Bay film sets.


She has produced two Hallmark movies in the area and a third begins shooting soon. And, through the end July, Schmidt is in Dunedin on the set of "A Taste of Love," a romantic film featuring "Cobra Kai’s" Martin Kove.

It is not a Hallmark movie, but Schmidt is confident it will find a home on a prominent streaming service.

“I shoot all over the state,” said Schmidt, whose producer credits include "The Florida Project" and Academy Award-winning movie "Moonlight." “But I prefer Tampa Bay.”

Especially for romance films.


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