General Motors luxury brand Cadillac's entire lineup could be electric by 2030.
That means production of its internal combustion cars and SUVs could move from the plants where GM currently builds them.
All of this will happen in a slow transition with some overlap as internal combustion engines (ICE) are phased out and electric vehicles (EVs) are introduced, Steve Carlisle, Cadillac president, said Thursday.
"None of us knows how long this transition will take. We will be there with internal combustion engines as well as electric" for a period, said Carlisle. "But the majority, if not all, Cadillacs will be electric by 2030."
Carlisle dubbed it the "end of the ICE age for Cadillac."
New names, same cars
Cadillac's popular models, such as the Escalade, will likely continue, but the full-size SUV will be propelled by an electric engine.
"We have no intention of exiting that segment," Carlisle said of the Escalade.
But Cadillac's electric vehicles will get new names. Gone will be numbers like the current monikers, replaced by words.
Carlisle made the announcement at a media event in Detroit.