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ArcaMax

The Real World Commencement Address Graduates Need to Hear, But Won’t

Business / Business Success /

It’s that time of year when kids all over are graduating from college, and for most, entering the world of reality. Not like reality TV shows, but the real world of life.

I haven’t been invited to be anyone’s commencement speaker, but over the past 33 years of being in business for myself I have collected pieces of valuable wisdom that I ...Read more

Trump: Make Sales Great Again!

Business / Business Success /

Ok, so it's not really Trump. But it's funny and it has a point -- Make Sales Great Again!

*About the Author: Art Sobczak works with thousands of sales reps each year helping them get more business by phone. He provides real world, how-to ideas and techniques that help salespeople use the phone more effectively.

business/businesssuccess/s-1810978">Read more

Script It, But Not Like Marco Rubio

Business / Business Success /

I enjoy election season. Both for the entertainment value, and the sales lessons.

An interesting topic has bubbled to the top of media coverage over the past few days before the New Hampshire primaries.

In a recent Republican debate, Marco Rubio, normally known for his eloquent way with words, repeated the same message FIVE times. Not all in ...Read more

Create Interest With “Cheap Crap They Don't Need”

Business / Business Success /

I’ve often written about observing and learning from the beach vendors in Cabo San Lucas, Mexico. While there a couple of months ago I saw a novel approach that we can learn from and emulate—in a sense.

One of the 50 or so guys carrying an open case full of jewelry walked by. He was different. His case had a big hand-lettered sign in it ...Read more

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